Manufacturing
Track the labels as they are applied at the factory married to key batch information
Consumer Engagement
Drive traffic using a combination of location, market, sku and date/time
Consumer Scans
Using simple QR codes, GS1 or other technologies consumers will authenticate the products

Transportation
Track products and containers through the shipping process
Distribution
Track products within the distribution channels.
Retail
Track products within the retail market and at point of checkout
ATRK is a Software Product that leads the industry in the generation and management of unique secure labels. You can see the functions of this software on the web page or via a demo. ATRK has been developed and is maintained by Old Road Software, Inc. (ORS), incorporated in July 2004. ORS is a full web software design and hosting firm. The ORS team has built automation and management support systems to assist companies in streamlining processes by analyzing data and identifying what “enhancements” would generate the “greatest return”.
We pride ourselves in being your long-term software partner, as many of our clients have renewed our development and maintenance contracts year after year. It is this stability and proven track record that will help our clients exceed their goals year after year. We provide the core software infrastructure to help your team provide products and services to your clients, all seamlessly behind the scenes.
We analyze business processes and requirements to provide the proper technology for our clients. ATRK “closes the gap” between systems and reduces the manual efforts to ensure data integrity and security. We are worldwide. We understand the software development process and have streamlined and perfected many of the steps along the way. For example, the system documentation is developed as part of the design process and the training and user documentation uses state of the art screen recording technology.
We have a core set of software, that grows every day. We are working to enhance ATRK each and every day. The senior staff at Old Road Software, Inc. has been developing systems for over fifteen years. This leadership has been the backbone for ATRK’s functionality.
We have experience in many facets of business, including Municipalities, Financial Entities, Logistics, and Manufactures of various types of end user products.
We are looking forward to working with you.
Why We’re the Best?
01.
Custom Solutions
We create personalized solutions for every system we build so that the code works for your needs not the other way around.
02.
Speedy Workflow
We make sure that our projects are all done in a timely manner. This is to ensure that it can be up and running as swiftly as possible
03.
Thorough Testing
Every system we make is thoroughly tested and scanned for problems before it goes live. Every problem we encounter is fixed specially to your needs.
